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MORE THAN A NAME. IT’S WHERE WE COME FROM.

Detroit Detroit Brand was founded in Michigan with a vision to create clothing inspired by Detroit culture, creativity, grit, and pride.

Every collection combines original artwork, distinctive details, and the unmistakable influence of the Motor City.
Black pullover hoodie with Detroit Lions themed graphics, featuring a blue lion logo on the chest, 'MICHIGAN 313' on one sleeve, and 'ONE PRIDE' with a lion graphic on the other sleeve, shown on a light gray background.

GAME DAY READY?

OUR bold Detroit statement featuring electric blue graphics, detailed sleeves, and a full-back design inspired by the grit, heart, and legacy of the city.

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DETROIT FAVORITES

The pieces our customers keep coming back for.

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